Established in 1970, Lou LaRiche Chevrolet is a family owned and operated car dealership in the metro Detroit area! Located North-West of Detroit in Plymouth, MI we serve the greater Detroit area all the way to Ann Arbor and anywhere in between! Leasing or We have a huge selection of new Chevy cars, trucks, SUVâs, crossovers, performance vehicles, even fully electric cars at prices no other Chevy Dealer can beat! Looking for a great value? Check out our large selection of affordable used cars and trucks at prices half as much as new! Our service and repair centers only use ACDelco brand, GM Genuine parts. We are a factory-certified automotive service center and an authorized direct repair Collision and glass center. Let our highly-skilled team members work hard to provide you with the best possible automotive experience at affordable prices. Remember you'll "SAVE MONEY WHEN YOU MAKE THE SWITCH TO LaRICHE!!"